Massive Bargain Retailer ‘NORMAL’ to Open First Dublin Store Next Week

Serious bargains are about to hit Dublin and this time it’s Normal to be excited. The Danish discount chain NORMAL is opening its first Irish store in the Ilac Centre on Henry Street next Tuesday, 19 November at 8:30 a.m., and it’s set to cause a proper stir.

With more than 900 stores across Europe, NORMAL has made a name for itself with fixed low prices — no sneaky “sale ends soon” signs, just solid deals every single day. Expect everything from snacks and skincare to home bits and toiletries, all for prices that’ll make you double-check the receipt.

To celebrate the launch, the first 1,000 shoppers will bag surprise goodie packs, the first ten get a €30 gift card, and there’s even a chance to win the legendary TADAAA ticket worth €334.